Advertising, Branding, and Marketing

With Instagram and Facebook becoming popular among Millenial's, Gen Z's, and now also Boomers, businesses have changed their strategy with how they are going to market and promote their products. With technological advancement in mass media, it has changed the marketing and branding game for businesses. "The sole purpose of Instagram is no longer sharing photos alone; there’s much more to it. People can promote their brand here, buy and sell things, share fundraising posts for social causes, explore opportunities for earning money, develop intriguing content, and become famous" (Atebits, 2021). Not only has social media changed the way we are branding our products it has also changed the way in which we are branding ourselves. 


Facebook and Instagram have become key players in advancing marketing, branding, and advertising ideas. With technology advancing and social media being top players this has completely changed the advertising world we live in and where it will take us in the future. "Ever since its inception in 2010, Instagram has taken the world by storm. These days everyone, rather we should say everything, is up there on Instagram. So, if you are running a business that is not on Instagram, then you should have a good reason for that! Instagram marketing is one of the strongest of its kind that has the potential to cover a vast digital real estate and coupled with the advancement of technology, Instagram marketing is getting even stronger! Honestly, this platform is just too strong and too popular to ignore. The role of technology in Instagram marketing is just indispensable and that is probably what has made it a vital social network for businesses" (Admin, 2021). 



Reference

Admin. (2021 Mar 11). Role of Technology In Instagram Marketing. Retrieved from https://www.d2stechnologies.com/blog/role-of-technology-in-instagram-marketing.

Atebits. (18 Oct 2021). Role of Technology in the evolution of Instagram. Retrieved from https://www.atebits.com/role-of-technology-in-the-evolution-of-instagram/. 

Comments

Post a Comment

Popular posts from this blog

What is Patience?

Image
We always heard from our parents to have more patience when growing up. Patience is key. Patience will make you grow. With emerging technology and expectations of instant gratification, we are starting to lose our patience as a society. " Technology seems to be conditioning us to expect everything to happen without any delay. People expect not only information now. They also expect the actual products and services now, too.  The demand for instant results is seeping into every corner of our lives. Smartphones eliminate the wait for an Uber ride home, a date, or a table at a restaurant. Movies and TV shows begin streaming in seconds" (Mcgivern, 2020).  With technological advancement, it has changed our society and culture, and the fact that we no longer have to wait for things. Amazon has been the largest example of this. In a few clicks, we can order grocery needs, clothes, and decorations and only have to wait two days to receive our items. There are concerns with this need ...
Read more

Believe it or not?

Image
Technological advancement in today's world has brought us to social media and relying on it for many things like connecting with family and friends, being invited to events, and catching up on the latest news stories. One of the biggest things as consumers we need to look for now is the news that is being shared with us and whether it is factual or fiction. With technology at our fingertips and society becoming a part of the news stories, it is sometimes difficult to figure out what is the real news and what is the fake news. What are we supposed to believe that is being shared?  "As more ways of interacting with and consuming information emerge, more opportunities are created to present it in a different context and display altogether new viewpoints. In isolation, these new voices and inaccurate viewpoints might not reach many people, however, in a digital environment where content can be shared quickly and easily, misinformative articles can rapidly find their way to the scr...
Read more